Good writing is simple and clear — even if your subject is complex.

Still, it’s not always easy to do. Sometimes it’s tricky to translate your big thoughts into good writing. 

And nothing is worse than getting a reader to your site, opening your emails, or reading the captions under your social media post, only to lose them with bad writing.

  • Bad writing leaves your reader confused and uncertain.
  • Bad writing tells your reader nothing or too many things, making it hard for them to recognize your value.

The good news is bad writing is very figureoutable. 

*Smiles* So, before you panic or think you’re hopeless, here’s my #1 writing rule to help you write better digital copy for social media

Write with one objective or desired outcome in mind.

Writing with one objective in mind helps you stay focused on clearly explaining ONE THING so that your readers can more easily recognize your value.

That sounds simple enough. Right?

Not only is this idea and practice simple, but it simplifies your writing. 

Simple writing is the basis for good writing. 

It’s what makes people want to read it.
It’s what makes people enjoy it!
It’s what makes people remember who you are!

So enough talking about it, here’s how you do it!

Here’s how you put my #1 writing rule into practice and write with one objective or desired outcome in mind.

  1. Think about the most critical point you want readers to take from your writing.
  2. Once you know what that thing is, make sure what you write guides them to that ONE THING.
  3. And avoid the fatal flaw of overstuffing your work with too many thoughts.

Here is my final thought for you. 

What you have to say is valuable. It is. So, use what I’ve shared to present a single focus more clearly in your writing. 

Now, if you’re thinking — I have a lot to say, and I can’t simplify it. Don’t worry. I’ve got you!

I’ll soon tell you how to break big thoughts down into multiple topics or sequences to slowly feed it to your reader over time.


FOR INSTANT ACCESS TO MORE WRITING TIPS JOIN MY FACEBOOK COMMUNITY FOR CREATORS:

www.facebook.com/groups/thesmokin…ophet/?ref=share


man and woman looking lovingly at each other (dante and lola)

DANTE + LOLA

Dante is a money magnet and the king of optimization. He loves creating plans that cut losses, increase profits, and build cash.

Lola is a genius at creating digital content and OCD about organization. Her gift is making things simple and organizing creative projects.

Got questions? Contact us!

dante@thesmokingprophet.com

lola@thesmokingprophet.com

Featured Photo by Retha Ferguson from Pexels


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